Announcements•
on July 12th, 2010•
My passion for helping businesses leverage inbound marketing to get found on the Internet, initiate more leads and convert a higher amount of those leads into customers, grows every day.
Big things are on the horizon for Keenpath that will allow us to serve you better. Namely opening up our operations in an office location in beautiful downtown Great Falls, Montana.
Our offices (click to jump to map below) will be located upstairs inside our good friends office space over at macjiggy, LLC, a graphic design and boutique company. This will be a wonderful partnership allowing us to offer big agency inbound marketing and social media marketing services, with one-on-one personal touch and niche expertise, along with the resources available for graphic and branding design at hand.
More details to come soon. Although we haven’t moved in yet, we will be soon, so stay updated on the latest announcements by subscribing to our inbound marketing newsletter. (You can also use the form below to sign up)
Located upstairs in the macjiggy, LLC office space
21 Second Street South
Great Falls, MT 59401
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(Photo credit: Wayne Mumford)
Happy Social Media Day!
Come join us for a short lunch celebrating Social Media Day! Let’s chat about what you are getting out of, and putting in to social media.
Time: 1:00 PM, June 30, 2010
Location: Downtown Dog House, 4 5th St S, Great Falls, MT
Link to more info: Official Great Falls Social Media Day Meetup Page
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Announcements•
on June 24th, 2010•
Our passion is to help you get found, initiate more leads and convert those leads into customers.
We’ve built a viable brand around Keenpath, however are contemplating other names to see if it better describes our core service of inbound marketing.
What better way to pick the name that best fits us than to turn to you?!
Please consider taking the poll:
Announcements•
on March 29th, 2010•
3/29/10 – Inbound Marketing University awards the Inbound Marketing Certification to Mark Mathson, President & Founder of Keenpath, as part of its comprehensive Internet marketing training program (http://inboundmarketing.com).
This certification acknowledges Mathson’s proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.
Mathson joins an elite group of Inbound Marketing Certified Professionals. In total, 1,300 individuals have successfully passed the IMU program.
To complete the Inbound Marketing Certification, Mathson completed 16 in-depth classes covering each facet of inbound marketing and passed a comprehensive certification exam. (View the full list of classes: http://inboundmarketing.com/university/classes)
The courses are taught by a knowledgeable faculty of professors, including New York Times’ best-selling author Chris Brogan, Google’s Analytics Evangelist Avinash Kaushik, Internet celebrity Gary Vaynerchuk, best-selling author and international speaker David Meerman Scott, and more. (View all professors: http://www.inboundmarketing.com/university/professors)
This certification is administered by HubSpot.
About Keenpath
Keenpath is an Internet marketing and social media marketing company that helps businesses get found on the Internet, initiate more leads and convert a higher amount of those leads into customers. Keenpath helps guide your company goal of finding qualified prospects by instituting best practice search engine optimization, blogging and social media campaigns. Based in Great Falls, Montana, Keenpath can be found online at http://keenpath.com
About InboundMarketing.com
InboundMarketing.com is an online community and certification program for marketers. The site’s content teaches a new style of marketing that emphasizes business uses of social media, content creation and search engine optimization for marketing. InboundMarketing.com is hosted and moderated by HubSpot, Inc. Register for InboundMarketing.com at http://inboundmarketing.com/user/register.
About HubSpot
HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot’s software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com. HubSpot’s free marketing tools can be found at http://grader.com.
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Over the past weekend, I had a chance to speak and present at the Missouri River Break event. I presented two sessions on Internet marketing strategy for business. It was worthwhile, an opportunity to meet some excited business owners, individuals and organizations.
The discussions ranged on a variety, but an overall theme came out of the workshops. Use an approach that works best for you, that is tailored to your niche and marketplace, after putting thought and research in to what really matters in your overall marketing objective.
The second session was video streamed live via USTREAM, and a recorded archive video version is available here.
Download the Internet Marketing Presentation (.PDF)
You can also check out the slides embedded below:
A big thank you to SEOmoz.org for providing wonderful information and graphics which where used in this presentation.
On March 12 and 13, Mark Mathson is speaking and presenting a workshop on Internet Marketing strategy for business and organizations. The presentation is part of the 10th Annual Missouri River Break event put together by the Outreach Department at MSU-Great Falls.
Focus and strategy of the workshop
Explore strategies and techniques that you can use on the Internet that will enhance and support your business’ overall marketing objectives. Learn how to conduct promotions, generate targeted online traffic, positioning your content, and over all brand awareness. Come and learn how to make your website work to promote your business the way that you want it to.
Registration information is available at the Missouri River Break page here.
(Photo credit: sdp)
